Usage Information and Log Files
Through visits to our website, we collect general, non-personal, statistical information, which does not identify individual users, to better understand our customers’ needs and provide better service. We aggregate this information to analyze trends, to administer and improve the content of our website, to track users’ movements within our website and to gather demographic information about our website visitors as a whole. We log information such as how many visitors visit a specific page, how long they stay on that page, and the hyperlinks, if any, on which they click. This information provides an overview of our users and their collective viewing habits, which allows us and our business partners to use this information to modify promotions, offers and/or discounts on products and services based on user traffic and behavior. We also log information such as domain name, email, address, internet protocol (IP) address, internet service provider (ISP), operating system, date/time stamp, browser type, referring pages, exit pages, visits from social media/network pages, and similar data. The information we collect is also used, with your consent, to contact you about our products, services and updates to our website. We may also use this information together with information obtained from third parties for these purposes. We do not collect personal information without your knowledge and permission.
We will not provide, sell, resell or distribute your personally-identifiable information to any unaffiliated third parties unless otherwise stated at the time of collection. We may share your information with our affiliates and, with your consent, our business partners, in order to satisfy your business needs. We are committed to giving you the choice of whether or not your information can be used for additional purposes such to contact you about our products, services and updates to our website. In order to sign up for certain services on our website, you may be asked to provide some required and optional contact and demographic information including name, email address, mailing address and certain other personally-identifiable information. The information you provide will be used in the following ways:
To help us serve you better (e.g., to help process your online ticket purchases).
To send personalized information regarding your purchase, enhancements to our attractions, products and services, and information on how to better take advantage of our special offers.
To send personalized advertising to notify you of special offers, new rides, new events, etc.
To contact you for feedback and surveys.
Our newsletter emails provide you with the opportunity to opt-out of receiving further emails from us.
Links to Third-Party Websites
We will not ask for information from children under 13 years of age. Teenagers should ask their parents for permission before sending any information about themselves (name, address, e-mail address, etc.) to us or anyone else over the Internet, and before making any purchases online. DO NOT SUBMIT PERSONAL INFORMATION TO THIS WEBSITE UNLESS YOU ARE AT LEAST THIRTEEN (13) YEARS OLD. DO NOT MAKE PURCHASES FROM THIS WEBSITE UNLESS YOU ARE AT LEAST EIGHTEEN (18) YEARS OLD. An individual under the age of 18 may only use this Website under the supervision of a parent or guardian who is at least 18 years old. The Company does not intend for this Website to be used by individuals under the age of 18 without the supervision of a parent or guardian who is at least 18 years old.
This site may contain mail-to links to permit a user to click a link to send us an email. Emails sent using these links, and accompanying information or attachments such as resumes or requests to be contacted, are treated as confidential and are not shared with any unaffiliated third parties.
Secured Socket Layer (SSL) Encryption
To provide for the security of your information, our ticketing, party reservation and merchandise site uses Secured Socket Layer (SSL) to encrypt data as it is sent across the Internet. SSL encryption secures the data shared by users on websites. A small lock icon displayed on the address line of a web page’s URL signifies SSL encryption. Additionally, secure web page addresses will begin with “https://” instead of “http://”. SSL encryption is intended to provide secure communication on the Internet even when one uses an insecure Wi-Fi connection. Use an SSL-encrypted web page whenever possible, but especially when viewing or entering sensitive data, such as user names, passwords, account numbers, credit card numbers and Social Security numbers. We use certain commercially acceptable means to protect personal information submitted to us, both during transmission and after we receive it; however, no method of transmission over the Internet or via mobile device, or method of electronic storage, is always considered 100% secure and, therefore, we cannot guarantee absolute security.
Changes to these Policies
To Contact Us
Attention: Website Administrator
100 Pinedge Drive
West Berlin, NJ 08091
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